Going Cross-Channel: What's Working for Retail Marketers and Why

An inside look into how top retailers drive customer engagement across email, mobile and more

In this interactive webinar, a pair of retail industry experts will discuss the importance of an effective cross-channel marketing strategy. From identifying why cross-channel marketing is necessary in today's retail environment, to assessing the risks and rewards of a cross-channel strategy, to seeing real-world campaigns of leading brands, this webinar will provide attendees with actionable tips for better engaging consumers throughout their entire lifecycle across a multitude of channels (e.g., email, mobile, web).

Our speakers will address, among other things:

• why cross-channel marketing is necessary for retailers to grow in a competitive landscape;
• ways to incorporate real-time customer behavior for more personalized marketing campaigns;
• how industry-leading retailers engage consumers throughout the customer lifecycle; and
• innovative ways that brands are using digital experiences to drive purchasing, both online and in-store.

Sponsored by Iterable

See below to view this webinar!