Today on Total Retail

Amazon.com announced Tuesday that its Prime Big Deal Days event will return for two days on Oct. 8 and Oct. 9. The 48-hour fall sales event is Amazon’s second Prime exclusive sale this year after July’s Prime Day event. Prime Big Deal Days is exclusive to Prime members and will be offered in 19 countries.…

Back to school isn’t just for August. Halloween isn’t just for autumn. Christmas in July might have been the start, but PSLs are popping up in the dog days of summer — and consumers love it. For retailers and marketers, this shift in the holiday timeline marks a critical change, especially as they look to…

While generative artificial intelligence technologies like ChatGPT have been increasingly adopted in the retail sector, the full transformative potential remains underutilized. Beyond AI’s well-documented benefits in driving efficiency and reducing redundancies — especially in areas like forecasting, strategic planning, and automating customer interactions — it possesses a broader range of applications that can profoundly impact…

If you listen closely, you may hear the holiday bells jingling in the near distance as retailers start preparing for the peak holiday season. A key focus this year is how to navigate evolving consumer sentiment and continue delivering value for cost-conscious shoppers. Many people are facing considerable stressors already, so retailers should seek out…

As the holiday season approaches, retailers must brace themselves for another year of shifting trends and heightened consumer expectations. The 2024 shopping period promises to be even more intense, with a continued focus on online convenience, seamless in-store experiences, and faster fulfillment services. Preparing for the inevitable surge starts with understanding the trends shaping the…

The Biden administration announced new steps on Friday to curtail what it calls the “overuse and abuse” of a longstanding trade law that permits low-value shipments to enter the United States without paying import duties and processing fees. The steps include a new rule proposal which would bar overseas shipments of products that are subject…

Adoption of artificial intelligence across the retail sector is on the rise, with over half (54 percent) of businesses reporting plans to invest major amounts in the technology over the next five years, mainly to aid in marketing operations (58 percent), according to a new report from BSI. However, the report found the healthcare industry…

At its inception, digital for retail and commerce promised total visibility, reporting and optimization of each customer’s interactions with a brand across their lifetime. That promise is the foundation of online marketing. But while companies that invest in digital experience generate an incredible quantity of data, they often feel burdened by its volume. And they…

Back-to-school shopping, like other large retail events, demands careful supply chain planning to avoid bottlenecks and delays from large orders. With this year's projected spending lower than last year's, retailers need to accurately forecast demand to prevent overstocking while meeting consumers’ needs. Artificial Intelligence (AI) Optimizes Inventory Purchase Decisions AI is capable of analyzing consumer…

What do Uber, T-Mobile, and Starbucks have in common? Aside from being household names, these consumer brands are all tapping into the power of travel to drive customer engagement and foster long-term loyalty — and they're using membership programs to do so. T-Mobile customers can save up to 40 percent on hotels when booking through…