Women in Retail and Total Retail Virtual Exchange, February 2024
This event occurred on Thurs., February 22. Recordings of all our livestreamed chats are available to watch on demand on this page. Please register below to view.
The Women in Retail and Total Retail Virtual Exchange features engaging and informative interviews with leading retail executives on a variety of mission-critical industry topics. These interactive discussions provide valuable insights for audience members.
Please register below to attend.
The February 22, 2024 complimentary Virtual Exchange will feature the following sessions (all times listed are in ET):
12:00 p.m.: How Digital Marketing Connects to Patagonia's Purpose-Driven Mission
Learn how the outdoor clothing and gear retailer is evolving its digital marketing strategy to win new customers and retain existing ones, all while staying true to its brand mission of sustainability.
- Jessica Dahlstrum, Director, Digital Marketing, Patagonia
12:40 p.m.: A Panel Featuring 2024 Top Women in Retail Honorees
- Emily Essner, Chief Marketing Officer, Saks
- Sharonda Weatherspoon, Head of Retail Operations, Client Development and Transformation North America, Retail, Ralph Lauren
- Marie Albiges, Senior Editor, Women in Retail Leadership Circle (moderator)
1:20 p.m.: Retail Transformation Success Stories
In this panel discussion, retail executives will discuss transformation journeys they've managed at their companies, including why the business needed to be transformed, the challenges they faced during the process, the results their efforts yielded, and the lessons they learned along the way. Viewers will leave this session with real-world insights and strategies for executing a retail transformation initiative
- Sara Wingate Bako, President, London Times
- Priya Sharma, Vice President, Strategic Initiatives, Adore Me
- Ariela Nerubay, Executive Vice President, Chief Marketing Officer, Curacao
- Elizabeth Elliott, Managing Partner, Columbus Consulting (moderator)
Sponsored by:
Speakers: Kristin Naragon, Chief Strategy & Marketing Officer, Akeneo & Veronica Alcaro, Vice President, Brand, Zenni Optical
Speaker: Ann Conway, Founder, Amplify Design
Women in Retail and Total Retail Virtual Exchange events occur live on mytotalretail.com. Find other upcoming and on-demand Virtual Exchange events here.
